Unconditionally Mad, Part 1 - The First Unauthorized History of Mad Magazine (hardback) - Hardcoverby Mark Arnold (Author) Is he MAD? Mark Arnold, author of If You're Cracked, You're Happy, Volumes Won and Too, has done it again with the very first COMPLETE MAD history since the 1990s. He's UNCONDITIONALLY MAD!!! This two volume set (Part 1 and Part B) covers the entire 70+ year history of MAD magazine. Part 1 covers from when Max C. Gaines ventured into comic book publishing in the 1930s and eventually founded E. C. Comics. E. C. started out